ROS 5755 ROS 5755

Ad Performance Analyst

Hammersmith, London, United Kingdom

Job Description

Job Title:
Ad Performance Analyst
Hammersmith, London, United Kingdom
Full-Time, Permanent
Ad Ops

What's your new role about?

Do you want to be part of DAZN’s ever growing advertising division?🐱‍🏍
At DAZN 📺🥊⚽ our Ad Performance Analyst will help analyse all data relevant to the performance of commercial advertising on DAZN, including impressions, revenue, viewership and audience behaviour.
At DAZN we have a changing environment, therefore, your role and responsibilities would vary, one day you could be looking at how well we are monetising our key rights, and the next could be making a business case for new product initiatives. You will have the opportunity to be tasked with tracking and delivering insight into the performance of the media division.  With a strong commercial mindset, your data presentation and statistical analysis will help dictate ad strategy and KPI’s, and will give the division the ability to access and understand the data themselves.
You will act as our business owner, cooperating with the larger data team to define requirements and deliverables in order to derive meaningful analysis. You may be looking at impressions data or working with the machine learning team to create forecasting models!
You will be working with all local DAZN markets around the world, understanding the differences in broadcast and advertising practices, and being able to tailor data-based suggestions accordingly. This is a great opportunity to join a high-growth division, reporting to our Head of Advertising Performance.

This role can be based in Hammersmith, London

Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), annual performance-related bonus, private medical insurance, life assurance, pension contributions up to 5%, family-friendly community, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources, an opportunity for flexible working, and access to our internal speaker series and events.

As our new Ad Performance Analyst, you’ll have the opportunity to:

  • Explore all data relevant to the performance of commercial advertising on DAZN, including impressions, revenue, viewership, and audience behaviour.
  • Deliver and share key reports on a regular and ad hoq basis, manipulating data across various and changing metrics and dimensions.
  • Build dashboards to support the analysis and reporting of data on a weekly/monthly basis
  • Manage data-dependent projects and new processes, from capturing requirements, design, and implementation – in the name of improving data quality.
  • Be an expert in all metrics and trends related to ad performance and be able to identify insights to explain such trends.
  • Explore new initiatives in relation to maximising advertising revenue opportunities through data evaluation, including audience enrichment, new ad concepts, and current delivery refinements.

You’ll be set up for success if you have:

  • Proven experience in evaluation of big data and familiarity with statistical data analysis and visualization tools such as Tableau / Power BI/Looker
  • Advanced knowledge of Microsoft Excel
  • Both efficient time-management, task prioritisation and strong communication skills – the ability to communicate and translate information into actions to senior management
  • Strong presentation style – both written and verbal
  • Experienced in data querying using SQL 

Even better if you have:

  • Ability to work in a fast-paced and enthusiastic environment
  • Experienced in both broadcast and advertising (particularly sport)
  • Experienced in data modelling, particularly focused on a revenue model

Here's a little more about us…

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So if you want to push boundaries and make an impact, DAZN is the place to be.
As part of our team you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop.
If you're ambitious, inventive, brave and supportive, then you're the kind of person who's going to enjoy life at DAZN.
We are committed to fostering an inclusive environment, both inside and outside of our walls, that values equality and diversity and where everyone can contribute at the highest level and have their voices heard. For us, this means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities. We are supported by our talented Employee Resource Group communities: proud@DAZN, women@DAZN, disability@DAZN and ParentZONE.
If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.
Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.
We look forward to hearing from you.