Marketing & PR 2 Marketing & PR 2

Creative Producer, Social

New York, United States

Job Description

Job Title:
Creative Producer, Social
New York, United States
Full-Time, Permanent
Marketing & PR

What's your new role about?

Do you eat, sleep, and breathe internet culture? Are you passionate about publishers and content creators on social and can summarize how and why certain videos blow up -- where did they take off, what makes them special, why are they worth sharing?

Team Whistle, a DAZN GROUP Company, is looking for a Social Creative Producer. This is your chance to help develop and execute our social and short form content strategy and production across all social channels for both Whistle O&O and client branded campaigns. 
You’ll be a team player and collaborator who will work closely with our Insights, Marketing, Sales, Talent, Production, Post Production, and Programming teams to ensure our content is produced in a best in class fashion and is optimized for performance across our distribution channels as a publishing leader in sports and entertainment space.

Join us as a key player on the content team to lead multiple client projects at once, bringing enthusiasm for social media and all things culture, with a data-obsessed work approach ready to work autonomously in our dynamic global environment. If you are comfortable being ‘on-air talent’ and self-starter for produced content for Whistle and DAZN social handles, then we would love to hear from you!
This role can be based in New York or US, Remote.
Benefits include access to DAZN, up to 15 days of paid time off and 9 days of annual leave, health benefits (including dental & eye care) and a generous sick time package as well as short and long-term disability covering, parental leave offering, personal insurances, such as basic life term and personal accident and access to a 401(k) retirement plan. You’ll also find a family friendly community, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.

As our new Creative Producer, you’ll have the opportunity to:

  • Responsible for full funnel and life cycle of branded & original social content, from ideation to execution, to be best in class as an industry leader across our primary channels of YouTube (Shorts), TikTok , Meta (FB + IG), Twitter, and emerging platforms.
  • Lead production of original short form franchises and segments - creating content that informs, engages, and entertains and is optimized for performance on social.
  • Act as social creative lead in client meetings, on-set and in post production being the first to give notes on social cuts as well as partner with Account Management and marketing leads to ensure social RFPs are answered on brief and on deadline for social concepts.
  • Lead social brainstorms with cross-functional teams for both client-facing and original projects- ensuring KPIs are being met attached to original show viewership, earned media attention, and indirect/direct brand sales revenue.
  • Be at the cutting edge of the cultural zeitgeist; understanding internet, social and meme culture and how to credibly and sensitively work within it whilst maintaining brand safety.
  • Generate creative editorial video ideas in a monthly and planned way to support Whistle’s goals across reach, engagement, and revenue as well as serve as field producer at major tentpole sporting events when needed.
  • Ability to ideate and consistently publish a weekly hosted format as well as quickly ideate and publish reactionary video content to current sports and cultural events.
  • Needs to be comfortable being a “face” and ‘on-air talent’ for our brands across Whistle and DAZN and carrying the flag for our partners in content. Experience with basic editing and vodcast recording (Riverside, Streamyard, Adobe).

You'll have:

  • Must be fluent in all social platforms, including engagement best practices, formats, specs and paid promotion opportunities.
  • Expert on the publisher landscape, and quickly able to explain difference in tone and voice of different publisher and partner brands on social.
  • Eager to learn and support team members as well as support the rest of the team with a positive can’t stop won’t stop attitude.
  • Experience hosting mid and short form content on social platforms.
  • Expert knowledge of sports-culture.
  • 5+ years experience in brand or creative strategy for a publisher, agency or brand.
  • Comfortable with talent- and client-facing reports and coordination - account management experience a plus.
  • Experience working with creative teams, especially video editors and designers.
  • Fluent with social analytics tools such as IG & TikTok Insights, YouTube Analytics, Twitter Analytics, Simply Measured.

Here's a little more about us…

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be. 

As part of our team,you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop. 
AMBITIOUS – people who want to make a big impact and drive DAZN forward. 
INVENTIVE – people with bright ideas who deliver great new experiences for our customers – and improvements for our business.  People who come up with better, simpler ways of doing things. 
PASSIONATE – people who are proud of our product, our content and our business – and love to shout about it.  People who love what they do and show commitment every day. 
BRAVE – people who take difficult decisions to help us focus on improving DAZN, our performance and our results. 
SUPPORTIVE – people who know that we achieve more as a team than as individuals.  People value inclusion and look out for each other, helping their colleagues enjoy their work and develop their careers.  People who consider others before making decisions. 

At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities. 

Everyone has the opportunity to make change and impact our DEI journey by joining our ERGs: Proud@DAZN, Women@DAZN, Disability@DAZN and ParentZone.
If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.
Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.
We look forward to hearing from you.