Marketing & PR 2 Marketing & PR 2

Universal App Campaign Executive

Hammersmith, London, United Kingdom

Job Description

Job Title:
Universal App Campaign Executive
Hammersmith, London, United Kingdom
Full-Time, Permanent
Campaign Planning
Marketing & PR

What's your new role about?

Do you want to be a core part of the Universal App Campaign team, tasked with helping grow awareness and customer acquisition by promoting DAZN’s most coveted sporting events on a global scale?

As a UAC Executive, you will be a key member of the Paid Media team that sits within DAZN’s Acquisition team. You will help to run, define and execute the acquisition, retention and winback strategy for DAZN across Universal App Campaigns globally. This will entail managing and allocating large budgets, spanning across multiple different markets to promote DAZN’s busy calendar of live sport. You will utilise your strong analytical skills to further improve campaign performance while seeking any potential new opportunities to effectively drive the app campaign acquisition strategy. It’s a fast paced role that requires someone with strong attention to detail and collaborative skills.

You will be part of a close-knit team that consists of two UAC Executives reporting directly to the Senior UAC Manager. On a regular basis, you will be collaborating with the Campaigns and Performance teams as well as the wider Paid Media team.
This role is based in Hammersmith, London.
Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), annual performance-related bonus, private medical insurance, life assurance, pension contributions up to 5%, family friendly community, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources, opportunity for flexible working and access to our internal speaker series and events.

As our new UAC Executive, you’ll have the opportunity to:

  • Be a key player in the running of a large portfolio of in-house app campaigns spanning multiple markets, and languages, from conception to execution, optimising & reporting
  • Undertake ongoing analysis and testing to identify opportunities to optimise campaigns to help meet business goals
  • Work with relevant internal and external stakeholders to create copy and ensure we’re leveraging the best possible creatives across our campaigns
  • Manage and monitor campaign spend to ensure that it is in accordance with weekly budgets
  • Work closely with key partners such as Google to ensure we’re maximising our relationship to gain efficiencies in our marketing spend
  • Provide regular reports on performance metrics and market related insights to the wider business

You’ll be set up for success if you have

  • Initial experience working of previous hands on experience working preferably (but not necessary) client side within a similar PPC or Digital Marketing focused role
  • Strong analytical ability and experience to work with a variety of data sources
  • Proficient in Excel and PowerPoint
  • Ability to communicate effectively with the wider team

Even better if you have:

  • Interest in sports and/or the media/OTT landscape
  • Experience working with or within a digital subscription business
  • Experience managing ads on a global scale
  • Are fluent in either German, Italian or Spanish - DAZN run marketing campaigns globally!

Here's a little more about us…

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So if you want to push boundaries and make an impact, DAZN is the place to be.

As part of our team you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop.

If you're ambitious, inventive, passionate, brave and supportive, then you're the kind of person who's going to enjoy life at DAZN.

We are committed to fostering an inclusive environment, both inside and outside of our walls, that values equality and diversity and where everyone can contribute at the highest level and have their voices heard. For us, this means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities. If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.

We look forward to hearing from you.